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HomeAfricaMTN furthering insurance access to millions of customers with aYo insurance.

MTN furthering insurance access to millions of customers with aYo insurance.


MTN Uganda is making health and life insurance accessible to millions of its customers
with MTN senkyu points and aYo insurance services.
aYo is an insurance service that provides fast, convenient, easy-to-use hospital and life cover
directly to a user’s mobile phone, and over the last 5 years has enrolled 16 million customers
across the African markets that it is active in.
To access aYo products, one must simply register on the mobile phone for aYo recharge with
Care and get a minimum of 30 days’ aYo cover every time they load MTN airtime OR one can
also subscribe to aYo send with Care cover to the money you send home through MTN mobile
Tempson Arinaitwe is an aYo subscriber who has tasted the goodness of having signed up for
the aYo plan. Arinatiwe is a boda boda rider in Kawala who signed up for aYo two years ago.
As life might have its twists and turns, Arinaitwe unfortunately, was involved in a terrible motor
accident that put him in hospital for three days.
“I was badly injured and in a lot of pain after the accident, but I was reminded of a time I had
registered with MTN for aYo health insurance so I called MTN and they quickly processed my
insurance cover and I was able to clear off my bill,” he said
“I still can’t imagine what I would have gone through if I had not registered for aYo insurance.
MTN really gave me a good opportunity to save for a rainy day” Arinaitwe
Recently, MTN made it possible for its customers to earn insurance with aYo through the
senkyu loyalty program. With a deduction of 75 senkyu points, one gets a health cover of UGX
120,000 and a life cover of UGX 90,000 that goes to one’s beneficiaries in case of their
unfortunate demise.
MTN Uganda’s Chief Marketing Officer, Somdev Sen at a recent event, stated that Insurance is
a key asset and the very essence of life, yet many people are still grappling with access to basic
“As MTN, this is our way of further enriching our MTN Senkyu offering to our loyal customers by
enabling them to secure aYo cover through their MTN Senkyu points, making access to
insurance more available. We believe many customers will find great value in this service”,
added Somdev
To access this service, customers can simply *141# and select aYo to subscribe to this option.
Once a customer signs up for aYo through Senkyu, 75 points will be deducted from their wallet
every month for 6 months. During this time, they will be provided with cover equivalent to UGX

90,000 worth of aYo MyLife Cover – & UGX 120,000 worth of aYo MyHospital Cover that caters
to accidents.
MTN is committed to providing its customers with the benefits of modern connected life through
the innovation of new ways to have access to basic needs such as insurance.



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